TechDay Ireland - Ireland's technology news network
Ireland

Search

CMO stories

Flux result cd6f6e35 cc2b 4a34 b1f4 fba828786f21

Trintech adds AI tools to financial close workflows

Last week
#
saas
#
digital transformation
#
fintech
Trintech expands embedded AI across close processes with Beacon assistant, aiming to speed journal entries, matching and risk checks.
Flux result 89fec4a5 0064 4fe9 b8f5 4f6231354986

Optimizely training sparks surge in marketing AI agents

Last week
#
devops
#
digital transformation
#
cx
Optimizely training programme sees 375 AI agents built in five days as waitlist tops 1,500 amid rising enterprise marketing demand.
Flux result 39f7a96c d4b1 4ad7 9e72 96bcbd9f36bd

Levanta acquires Perch+ to expand Amazon marketplace

Last week
#
martech
#
commerce systems
#
e-commerce
Levanta buys Perch+ as it broadens creator and affiliate tools for Amazon sellers, adding hundreds of merchants and publishers to its platform.
Poupak web res 1  1

Yubico appoints chief marketing officer as phishing grows

Last month
#
digital transformation
#
mfa
#
cloud security
Yubico names Poupak Modirassari Enbom as Chief Marketing Officer to help drive demand for phishing-resistant authentication amid rising AI-driven threats.
Liz lord

OFX appoints Liz Lord to drive broader business offer

Last month
#
digital transformation
#
fintech
#
cx
OFX appoints former PayPal Australia marketer Liz Lord as chief marketing officer to spearhead its shift beyond cross-border payments.
Geoff

Trust as a measurable asset for CMOs in the age of AI

Last month
#
cx
#
martech
#
partner programmes
As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
Untitled design   2026 03 17t231222.783

LivTech adds CMO & CRO to drive healthcare tech growth

Last month
#
saas
#
partner programmes
#
erp
LivTech names new marketing and revenue chiefs to spearhead its next growth phase in healthcare tech for long-term and in-home care.
European woman online shopping ai help vs low quality content

Europe embraces AI but bristles at low‑quality content

Last month
#
cx
#
martech
#
commerce systems
Europeans are embracing AI for daily tasks and shopping, even as frustration mounts over a surge in low‑quality AI‑generated content.
Frustrated sales manager tangled approvals clocks lost deals

Conga research links slow quote approvals to lost deals

Last month
#
digital transformation
#
cx
#
martech
Slow internal quote approvals are derailing nearly half of deals, Conga research finds, as fragmented systems stall revenue and forecasting.
Jen grant

Quiq hires Jen Grant as CMO to drive scaled AI agents

Last month
#
uc
#
digital transformation
#
cx
Quiq names Jen Grant chief marketing officer to steer strategy as enterprises move AI agents from pilots to large-scale customer use.
Sarah nd headshot

This International Women's Day, lean on proof (of skill, of impact and of potential)

Last month
#
uc
#
e-learning
#
hcm
This International Women's Day, experts urge proof of skills through hands-on practice to close confidence gaps and drive real career growth.
Cynthia gumbert   litera 1200x677

What a stressed market taught me about marketing

Last month
#
saas
#
cmo
#
legaltech
In a fatigued legal tech market, one marketing chief found that quiet empathy and mission, not louder features, turned clients into loyal advocates.
Iveta headshot

Words of wisdom from Chaos female leaders: Leadership lessons for the future of technology

Last month
#
hcm
#
cmo
#
ict sector
Female leaders at Chaos share lessons on empathy, ambition and resilience, redefining what successful tech leadership looks like today.
Monica ohara 2

The future of marketing is built on open data infrastructure

Last month
#
data analytics
#
cx
#
martech
Marketing's future belongs to teams that master open, unified data infrastructure instead of guessing through disconnected systems.
Inclusive women engineers cybersecurity team modern office meeting

Cyber leaders urge culture shift to retain women in STEM

Last month
#
hcm
#
hybrid & remote work
#
cybersecurity
Cyber and tech leaders say diversity will stall unless firms tackle toxic culture, caregiving bias and back women with real sponsorship.
Mixcollage 11 dec 2024 12 14 pm 955

AccountsIQ expands leadership team with new CFO & CMO

Wed, 11th Dec 2024
#
saas
#
pwc
#
cmo
AccountsIQ strengthens its leadership team with the appointments of James Hunter as CFO and Evan O'Shea as CMO to propel company growth.
Mixcollage 26 jul 2024 11 13 am 8579

BlackFog announces new leadership to drive growth & innovation

Fri, 26th Jul 2024
#
data protection
#
ai
#
cybersecurity
BlackFog strengthens leadership with Brenda Robb as President, John Sarantakes as CRO, and Mark Griffith as VP of Strategic Sales to drive growth amid rising ransomware threats.