CMO stories
Trintech adds AI tools to financial close workflows
Last week
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saas
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digital transformation
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fintech
Trintech expands embedded AI across close processes with Beacon assistant, aiming to speed journal entries, matching and risk checks.
Optimizely training sparks surge in marketing AI agents
Last week
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devops
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digital transformation
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cx
Optimizely training programme sees 375 AI agents built in five days as waitlist tops 1,500 amid rising enterprise marketing demand.
Levanta acquires Perch+ to expand Amazon marketplace
Last week
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martech
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commerce systems
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e-commerce
Levanta buys Perch+ as it broadens creator and affiliate tools for Amazon sellers, adding hundreds of merchants and publishers to its platform.
Yubico appoints chief marketing officer as phishing grows
Last month
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digital transformation
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mfa
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cloud security
Yubico names Poupak Modirassari Enbom as Chief Marketing Officer to help drive demand for phishing-resistant authentication amid rising AI-driven threats.
OFX appoints Liz Lord to drive broader business offer
Last month
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digital transformation
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fintech
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cx
OFX appoints former PayPal Australia marketer Liz Lord as chief marketing officer to spearhead its shift beyond cross-border payments.
Trust as a measurable asset for CMOs in the age of AI
Last month
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cx
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martech
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partner programmes
As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
LivTech adds CMO & CRO to drive healthcare tech growth
Last month
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saas
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partner programmes
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erp
LivTech names new marketing and revenue chiefs to spearhead its next growth phase in healthcare tech for long-term and in-home care.
Europe embraces AI but bristles at low‑quality content
Last month
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cx
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martech
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commerce systems
Europeans are embracing AI for daily tasks and shopping, even as frustration mounts over a surge in low‑quality AI‑generated content.
Conga research links slow quote approvals to lost deals
Last month
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digital transformation
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cx
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martech
Slow internal quote approvals are derailing nearly half of deals, Conga research finds, as fragmented systems stall revenue and forecasting.
Quiq hires Jen Grant as CMO to drive scaled AI agents
Last month
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uc
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digital transformation
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cx
Quiq names Jen Grant chief marketing officer to steer strategy as enterprises move AI agents from pilots to large-scale customer use.
This International Women's Day, lean on proof (of skill, of impact and of potential)
Last month
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uc
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e-learning
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hcm
This International Women's Day, experts urge proof of skills through hands-on practice to close confidence gaps and drive real career growth.
What a stressed market taught me about marketing
Last month
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saas
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cmo
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legaltech
In a fatigued legal tech market, one marketing chief found that quiet empathy and mission, not louder features, turned clients into loyal advocates.
Words of wisdom from Chaos female leaders: Leadership lessons for the future of technology
Last month
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hcm
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cmo
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ict sector
Female leaders at Chaos share lessons on empathy, ambition and resilience, redefining what successful tech leadership looks like today.
The future of marketing is built on open data infrastructure
Last month
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data analytics
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cx
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martech
Marketing's future belongs to teams that master open, unified data infrastructure instead of guessing through disconnected systems.
Cyber leaders urge culture shift to retain women in STEM
Last month
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hcm
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hybrid & remote work
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cybersecurity
Cyber and tech leaders say diversity will stall unless firms tackle toxic culture, caregiving bias and back women with real sponsorship.
AccountsIQ expands leadership team with new CFO & CMO
Wed, 11th Dec 2024
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saas
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pwc
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cmo
AccountsIQ strengthens its leadership team with the appointments of James Hunter as CFO and Evan O'Shea as CMO to propel company growth.
BlackFog announces new leadership to drive growth & innovation
Fri, 26th Jul 2024
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data protection
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ai
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cybersecurity
BlackFog strengthens leadership with Brenda Robb as President, John Sarantakes as CRO, and Mark Griffith as VP of Strategic Sales to drive growth amid rising ransomware threats.