Virgin Atlantic stories
Databricks to invest USD $850 million in UK expansion
Last month
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edutech
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data analytics
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digital transformation
Databricks to quadruple London footprint with new Fitzrovia HQ as it backs UK AI demand, hiring and training with a USD $850 million plan.
Amperity hires Bridget Perry as Chief Marketing Officer
Last month
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data protection
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digital transformation
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cx
Amperity names seasoned SaaS marketer Bridget Perry as CMO to drive global growth and sharpen its AI-focused customer data platform.
Six Nations ads boost engagement but spark fan backlash
Thu, 19th Feb 2026
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cx
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martech
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samsung
Six Nations in-game ads boost online engagement for Samsung and Virgin Atlantic but trigger heavy social media backlash from rugby fans.
Virgin Atlantic deepens TCS partnership for AI transformation
Fri, 6th Jun 2025
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digital transformation
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cx
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martech
Virgin Atlantic has extended its partnership with Tata Consultancy for seven years to accelerate AI-led digital transformation across its core airline operations.
TCS and Primark extend partnership for IT transformation
Fri, 30th Aug 2024
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it automation
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cybersecurity
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modernisation
Tata Consultancy Services extends its partnership with Primark in a five-year deal to transform the fashion retailer's IT systems.
Tata Consultancy Services seals tech deal with Aviva
Fri, 2nd Feb 2024
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digital transformation
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cx
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martech
TCS has unveiled a 15-year technology partnership with Aviva to manage over 5.5 million life and pensions policies.